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Starting a business when you have a family can be challenging.

So here are a few tips to make it easier on you and your family.

1. Balance

When I started my nutrition business, I had all my priorities mixed up. I was neglecting my family, withdrawing from social connection and, ironically, was not maintaining the healthy lifestyle I so righteously preached. And guess what happened? I imploded and my whole business, along with my health crumbled to the ground. It was not pretty. But the good news is I recovered and learnt a very valuable lesson. My physical and mental wellbeing is the number one priority. Eating a nutrient-dense diet, exercising regularly and participating in fun and relaxing activities (ideally without the phone!) is conducive to better output in your business, which equals more creativity, productivity and essentially, profitability.

2. Relationships

I often read in entrepreneur and start-up business books that networking is key. So, I joined a network marketing company and quickly learnt that’s not what they meant [insert awkward emoticon here]. Building your circle of influence extends beyond family and friends, customers and clients. It means finding meaningful relationships and seeking to add value to everyone in your local community. For me, it was key people within allied health clinics, gyms, colleges, churches and even in the workplace. Everyone leads to someone, but remember, the exchange should be mutually beneficial for all parties involved, not solely serving your best interests.

3. Planning

Yeah yeah, we all know that business planning is key. But, when you get so caught up in the day-to-day operations, it’s hard to find a spare minute to even think about what you’re doing and why. I learnt from the Toilet Paper Entrepreneur to have three levels of planning: Top level of what you want your life/business to look like, where you want your business to be in one year, and a quarterly plan filled with tactical activities. Some people struggle to sway in the direction of over-planning, some sway towards never planning. Find the happy medium. Set your goals, write it down and keep it pinned up somewhere to remind you of where you’re going and keep you on track.

4. Generosity

Though we live in a society that is driven by consumption and material possessions, the timeless principle of ‘sowing and reaping’ will never grow old. Do you ever notice the tighter you hold onto something, the quicker you lose it? This doesn’t just apply to money, but also relationships. The more demanding you are, the more that friend is going to pull away. So in general, seek to be a generous person. Be generous with your money and find a charity or NFP organisation to donate a percentage of your revenue to. If you have a spare five minutes, call a friend and ask how they are. If your employees are performing well, reward them with a team dinner or gift. I guarantee you, everything that you give, will be returned to you in some form of kind gesture, good will or even client referral.

5. Fun

Now we all know about Resting Bitch Face syndrome, and not only how unpretty it makes you look, but unapproachable too! Don’t forget to lighten up! Incorporate a sense of fun and humour in what you do so you attract more clients and prospects. Generally, people want to do business with those who make them feel good and humour (in good taste) can be a great barrier breaker. Of course, this must be sincere. Stay professional, but never lose that sense of fun in your business and in your life!

Do you have any tips for other mumpreneurs? Share with us below.

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  • In SA there is a section within a Govt. Dept. where you can access inforamation about starting a small business. The types for which there is openings with the prospect of being successful – some are no longer viable, information of importance in running a business – finance, purchasing, sales, Govt. Dept. Rules etc. A lot of businesses that probably would have failed have benefited from seeking advice. Sadly some wait too long and their businesses fail before they learn enough to save them.

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  • Great tips, very wise, thank you.

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  • I am so impressed and admire Mumpreneurs. I chose to work as a sole contractor to a friend with a PR business. It took the risk and responsibility out of it for me. Never say never though.

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  • Great tips – you must also be very good at using your time wisely and scheduling set times for work that you don’t deviate from. Too easy to have another cup of tea, or a chat on the phone and no work done at the end of the day.

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  • There are too many risks involved in starting a new small buiness. Too many Govt. Fees and other charges. Some states are worse than others. Super is another issue. Making sure you deduct from your “wages” and paying into the ompany of your choice on time. Workcover. The number of insurance policies you need. All things that need to be factored into costs and the amount you have to charge your customers, taking into all the other everyday business expenses.

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  • Totally agree with your points, well written !

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  • there are some great ideas here. I think anyone who starts their own business is so brave!

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  • a great article with loads of tips. Looking forward to finding out more from the Toilet Paper Entrepreneur

    Thank you for writing this article as a mum with a day job, a business and a family i am always looking for tips like these!

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  • All great tips especially balance in your life!

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